Evocus, a trailblazer in beverage innovation, has unveiled the world’s first-ever Black Soda, specifically designed for the HoReCa (Hotels, Restaurants, and Cafés) industry. This groundbreaking product offers an ultra-premium, high-carbonation alternative to traditional soft drinks, enhancing both mixology and luxury beverage offerings.
A Bold and Sophisticated Beverage
With its striking black hue, smooth flavor, and superior fizz, Evocus Black Soda is crafted using natural ingredients and packaged sustainably. This makes it not only a visual standout but also an eco-conscious choice for high-end establishments. The soda is tailored for upscale bars, fine-dining restaurants, and premium hospitality venues, providing a unique taste experience that elevates beverage menus.
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Industry Leaders Applaud the Innovation
Sharing his excitement about the launch, Clavell Santiago, Head of Sales, HoReCa at Evocus, said:
“We are thrilled to introduce Evocus Black Soda to the HoReCa industry. This product is not just a drink—it’s an experience. I am sure this product will add a luxurious touch to premium establishments and elevate beverage offerings to an entirely new level.”
Sonam Pama, Head of Marketing at Evocus, highlighted the product’s category-defining appeal:
“Evocus Black Soda is not just a category expansion but a category creation, blending luxury, versatility, and sustainability into one unique product. With a robust marketing strategy and a strong focus on the HoReCa sector, we are confident this product will be a resounding success.”
Beverage Experts Praise the Luxe Mix
Industry leaders have already embraced the product’s potential. Janak Thakur, Director of Beverage at Bawri India, emphasized its premium appeal:
“Our premium customers are always seeking unique experiences. Evocus Black Soda doesn’t just meet that expectation – it exceeds it.”
Gautam Mansinghani, General Manager – Operations & Development at Perch Wine and Coffee Bar, highlighted its mixology advantages:
“A high-carbonation Evocus Black Soda – The Luxe Mix, delivering a crisp, bold fizz with a smooth, clean finish. At Perch Wine & Coffee Bar, we use it to craft our signature Spritz, enhancing both the flavor experience and the visual allure of top-up cocktails.”
Redefining Premium Refreshments
Whether served as a standalone luxury refreshment or used as a versatile mixer for cocktails and mocktails, Evocus Black Soda is set to revolutionize premium beverage experiences. This launch marks another milestone in Evocus’ commitment to innovation, quality, and sustainability, offering a one-of-a-kind product that stands out in the global beverage market.
As the HoReCa industry seeks to elevate its beverage offerings, Evocus Black Soda is poised to become a go-to choice for establishments aiming to deliver unique and memorable drinking experiences.
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